Tuesday, June 27, 2017

Guest Blogger Wendell Whitney Thorne - A Cooperative Endeavor, A Solo Journey!

A lot of people I know are not writers. They think I'm supremely gifted and talented and boy, how do you come up with this stuff?

I wish I knew. That said, in a way, I have some idea.

Everything I see--every event, every collision of people and acts, every minute observation--sends me on a pathway in my own mind. For instance, while stopped at a traffic light a couple of weeks ago, my son and I noticed a beat-up bed pillow at the base of a pylon sign at the bowling alley. There was also some shrubbery on the little parking lot island. That's it. I asked my son what he thought about that? I asked him, Do you think maybe a homeless person spends his or her nights there? Or, Did some guy smother his wife with that pillow and then chuck it out of his car? That kind of pathway.

If you're a writer, you probably do the same thing. You see something mundane to most; but to you, it's a story, and you get to make it up. I don't even know if I like that about myself. But there is no way out of it. I've been this way since early childhood.

Now, after half-dozen novels, a few pieces of non-fiction, hundreds of blogs and newspaper columns, I'm finally zeroing in on that story-making thingy in my mind. I'm now a screenwriter. Ugh, who isn't, right? And every one of them (us?) want's the same thing, to a degree: Get our words magically transformed into something people just might want to watch.

But it's more than that, really, isn't it? We have something meaningful to convey about this life and this world and its inhabitants, replete with lessons and head-scratching moments and laughter and tears. It touches us. And we want it to touch others in either the same way or in a way that stirs an emotional response in them, whatever that amounts to for them. Right?

So, after a year and a half of working with a splendid script coach, I have Ridin' On The Rim, a dark comedy that pits a teenager, somewhat psychopathic short-order cook against the observed injustice in his tiny realm. Okay, the log line is more like this:

"An idealistic teenaged short-order cook, in denial over the suicide of his pregnant girlfriend, snaps during the breakfast rush and slaughters a complaining diner. Four years in the psyche ward--and a teacher who won’t give up on him--promise an optimistic future. But an arrogant lawyer and the lad's own naive sense of justice stand in his way."

It came to me--mostly--in a dream, and I wrote the short story by pairing my dream with an actual event that occurred in Florida nearly 20 years ago. People said it read like a movie. Of course, it did; it's a dream, and a dream is nothing more than a movie. One observer who read the screenplay said it's like Slingblade meets Natural Born Killers. I'm glad somebody can be that succinct.

We've done a table read and I've had a dozen or more people read the work. If it ever gets made into a film, the services of scores of other people will be required. Many of them will have to embrace the story as I do. The end result will likely look somewhat different than the film in my mind, and even though that thought initially brought consternation, I'm good with it now. In fact, I'm kind of excited to see what talented people who "get" the story will do with it.

Somebody once said that you can do anything, but you can't do it alone. I think it was a ballplayer, probably a pitcher. I can't remember. But it's good advice for those of us in the creative arts, you ask me.

So now I have this idea that's become a bunch of words on an actual page. I feel like I did when I was coerced into writing the story into a screenplay in the first place. I opened up the template in Final Draft--even gave it a name--and then took a deep breath--and stared at the screen. Where the hell do I start? Well, that's how I feel now. I have some potential investors and that's it. Where does one begin to assemble a team of talented people to make this film?

I've reached out to a number of people, both locally and in the target-rich environments of New York and Hollywood. I know it's an uphill climb and I know it's a serious long shot. Meanwhile, I'm working on two more, because screenwriting is seriously the most enjoyable writing I've ever done.

Which means that, no matter what, I'm going to keep on doing it. My friend Doug would utter the word "persistence" at this point.

That's one of the reasons I like him.

You can find Wendell on Goodreads at https://www.goodreads.com/author/show/2972958.Wendell_Whitney_Thorne
or on his website at http://www.wendellthorne.com

Thursday, June 22, 2017

5 Things You Wish You Had Been Told About The Design Industry - Guest Blogger - Loius Martin from Invictus Studio

Welcome Loius Martin,
and thank you for this very informative presentation. 

You can find a link to Loius Martin and his company, Invictus Studio, via our website at www.breakingruleswritingcompetitions.com

5 Things You Wish You Had Been Told About The Design Industry


The design is the art of practicing the ideas and experiences with visual and textual content. The process starts with an idea and ends with execution. Designs that get noticed in an instant are the easiest to recognize and lasts for long. Depending on the business context and career level, designers can find themselves with some different job titles and with the ongoing years, they realize that they could have done work in a better way.

Let’s share few insights of what could have been told earlier to the designers about the design industry. It could have been much easier for the designers if they were told to,

    1.    Learn To Ask Questions:   


You never know it all nor your client does and not every project you take will be defined clearly and is easy to start. The designers these days accept the importance of asking questions from the customers. If you do not proactively ask the questions, you will not be able to head correctly particularly in the case of a non-designer client. A project at the start is entirely ambiguous and can mislead if clarification is not done from the customer. Ask questions, clear your queries, and head correctly. Questions can be like,

·         What does your product/business do?
·         Tell us about the unique story behind the name of your business or your logo design?
·         Share some qualities that describe your company?
·         What timelines are you looking for the project?
·         What is your budget?

There are many questions like the above ones which every designer must ask to clear all the queries before executing a project.

     2.    Learn To Say Yes And No:


At times, saying yes is not correct. Not all the requirements of your client need to be implemented. You must have faced clients with unreasonable expectations which may end you up in a difficult situation as to how to synchronize your skills and ideas with the client’s requirements. Learn how to please customers but within an achievable frame so you may not end up frustrating your work and your clients.

    3.    Never Miss Your Deadlines:


Being up all night to complete a project was all that you had been doing for quite a few time of your beginning as a designer. Don’t carry the misconception that being a designer, no matter a professional logo designer or a web designer means to work all day and night. When you are into a project, the only thing that creates a balance between you and your work is the deadline. Set deadline a little ahead so you may be able to complete your task promptly.

    4.    Build Up Your Portfolio:



Promote yourself by making up an online portfolio on your website or other social media platforms.You have been doing projects for a time; it is time to create the best of you by showcasing your abilities, skills and design projects online for your prospective clients.
It will head you towards a more professional way of sending your links and portfolio to your clients to assess your work.

     5.    Initial Deposit:
You must have been cheated on your earlier times when you did not get paid for your work. There are clients looking more towards getting a design for free. So, what to do? There is nothing wrong if keeping the initial deposits compulsory before executing a design project.
It will help you in identifying your legitimate clients from the ones trying to deceive you. The safer you play, the higher you reap and so is for your betterment.

Conclusion:
A designer has an unlimited domain to work in, explore it, learn from your mistakes and step ahead correctly. The consequences of the startup time have been discussed which is not the only ones, there could be many other obstacles that might have been faced or may occur shortly. All you need to do is stay patient, take your time, learn from the given guidelines and take a deep analysis of the design project before you step in it.

Author Bio:

Loius Martin by profession is the Marketing Manager at Invictus Studio and a professional guest blogger. He writes about design trends, search engine optimization, and marketing. He has always been looking for new opportunities to write on and has now made a good presence in the field of content management and marketing.

Monday, June 19, 2017

So you wrote a book - now what?





Okay - so you're like a little kid, excited and over the moon about publishing your book. Now what?

Here Are Some Ideas For Marketing Your Book - Because My Friend - It's All On YOU!
So you’ve written a book, and now you’re wondering what to do next. Basically, step two is - you must market your book. To succeed in this noise-filled, content - saturated market, you seriously need to stand out from the crowd and away from all the other writers. Marketing will help your book slice through the chatter and reach the audience you’re looking for. Here are some ideas and common marketing practices.


It's not going to get done this way. Nice try though. 


                                                                                                        You Need Content
Every marketing campaign, no matter for what needs content. First, authors need to create a press release for their book. But a press release by itself does not constitute a marketing campaign. In addition, you need to create press kit material. You should prepare an author bio and a book summary. In addition, choose excerpts from your book that will showcase it. Also, prepare a list of interview questions. All these elements from the press kit. With this specialized material ready to go, it’s time to think about distribution.
Online Marketing - The Internet Is Your Friend.
Okay, so maybe you won't be sweating this bad, but, the pressure is still there to succeed. Beyond your website that should offer a virtual press kit and beyond sending out a press release electronically, authors need to be involved in social networking on Twitter, Facebook and Google+. Give potential readers information about your book, as well as guides on how to purchase it. Share quotes from the book or stories of funny things that happened while writing it. Online marketing also includes reaching out to bloggers and other interested parties for reviews. Check out Self-Publishing Review (SPR) for a site devoted to news and reviews of self-published books. SPR also has links to many sites that review self-published books.
                                                    Print Marketing 
The reality is that we're not all famous writers. We don't have a bank account to match our egos and we don't have the big publishing houses beating down our doors or blowing up our phones. But we still need to look like it. Authors still have to sell, believe it or not, they still have to sell copies of their books. You'll need to assemble press kits to offer to local, regional and national media, as desired. These kits should only be sent out when specifically requested to keep costs at a minimum. Promotional materials, such as postcards and bookmarks, can also help authors get the word out about their books. Such promotional materials can be especially useful at book events, book fairs, and signings.
Local vs. National
It’s important to know the market for your book, as well as what fits your personal style, remember it is still you on the page and the back cover for that matter. It's important not to lose your voice. Successful marketers think about their reading audience. A local or grassroots kind of marketing should start with your own network. You should also seek media coverage on local radio stations, TV stations, and in newspapers. Reach out to people you know with the hope of turning them into a kind of adjunct sales force. National marketing campaigns are about reaching millions at once. If your book has global significance and is newsworthy, it needs the press. Using a fee-based service like PRWeb or PRNewswire is a way to reach a large audience at one fell swoop. Or, you might consider fee-based, national advertising through Facebook.                                 
                                                              Books Signings And Events
And don't kid yourself. As glamorous as this seems, it's never easy. Events can also be part of marketing plans. Most authors hold a book launch. A launch provides an opportunity to get the word out about your book. Many authors partner with non-profits and hold events in local bookstores and museums. Such events can generate media coverage and, in turn, create publicity for a book. Authors also participate in signings, conferences, book fairs, and non-profit benefits. All of these events can generate press for your book.

We hope that this has been helpful.

Thanks for stopping by.

Thursday, June 8, 2017

You're a business now!



You’re a business now!

Your book has been published. Now what?

You put it out on all of your social media sites. You join additional literary groups and pages, just to get your face and book known. You push for your family and friends to buy your novel from you. The next thing you know you're writing another book. Why? Because you think that the money will flow with the numbers. The more books you have out, the more money will come in. Well, my friends, you couldn’t be more wrong.


What you are now is a business. A small one, but a business just the same. One that you’ll need to brand, promote, market and tend to. Which means ranting to your Facebook followers about why they aren’t supporting you or buying your book, is by all means, not a good idea. What you will need now is to develop some thick skin, hold your tongue, find the grace your mama was talking about and lastly, seriously grow a pair. If you are afraid to sell yourself in person, well then you’re in trouble. Long gone are the days of major promo’s, paid for by publishing companies. Those same companies are now looking to the self-publishers and the internet to see how they are selling before they even consider jumping on board. While there are publishers, like Breaking Rules Publishing that helps the authors, the majority of the weight to sell your book is on you, the writer.


Even here at Breaking Rules Publishing, we do our best to promote our authors and help to market them. But, it’s now a team effort and the writer is going to have to share in their own success story. The idea that you can just sit back and at your desk and write book after book, while the publisher spends the time and money to promote you, is just no longer a reality. One of the major ways we try to help the author is through our royalty program.

Many publishers don't tell you about their royalty package until the very end of the process. We're letting you know, up front, that we will publish your book and help you market it. We will pay royalties of 70-30 (in our favor) until the first 50 books/ebooks have been sold. After that point, the rate will move to 60-40 (in our favor) until the next 50 books/ebooks have been sold. Once you have sold 100 books that situation will flip and the rate will be 70-30 in favor. Giving your a much higher return from your work. This will also allow us to help pay for the admin and printing costs related to your book. After that first 100 books - it's all about you!


With all of this said, writers, PLEASE, think about how you and your publisher are viewed, not only by those that purchase your book but also by those that don't. As you know, first impressions are everything, make yours a good one.








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