Thursday, June 8, 2017

You're a business now!



You’re a business now!

Your book has been published. Now what?

You put it out on all of your social media sites. You join additional literary groups and pages, just to get your face and book known. You push for your family and friends to buy your novel from you. The next thing you know you're writing another book. Why? Because you think that the money will flow with the numbers. The more books you have out, the more money will come in. Well, my friends, you couldn’t be more wrong.


What you are now is a business. A small one, but a business just the same. One that you’ll need to brand, promote, market and tend to. Which means ranting to your Facebook followers about why they aren’t supporting you or buying your book, is by all means, not a good idea. What you will need now is to develop some thick skin, hold your tongue, find the grace your mama was talking about and lastly, seriously grow a pair. If you are afraid to sell yourself in person, well then you’re in trouble. Long gone are the days of major promo’s, paid for by publishing companies. Those same companies are now looking to the self-publishers and the internet to see how they are selling before they even consider jumping on board. While there are publishers, like Breaking Rules Publishing that helps the authors, the majority of the weight to sell your book is on you, the writer.


Even here at Breaking Rules Publishing, we do our best to promote our authors and help to market them. But, it’s now a team effort and the writer is going to have to share in their own success story. The idea that you can just sit back and at your desk and write book after book, while the publisher spends the time and money to promote you, is just no longer a reality. One of the major ways we try to help the author is through our royalty program.

Many publishers don't tell you about their royalty package until the very end of the process. We're letting you know, up front, that we will publish your book and help you market it. We will pay royalties of 70-30 (in our favor) until the first 50 books/ebooks have been sold. After that point, the rate will move to 60-40 (in our favor) until the next 50 books/ebooks have been sold. Once you have sold 100 books that situation will flip and the rate will be 70-30 in favor. Giving your a much higher return from your work. This will also allow us to help pay for the admin and printing costs related to your book. After that first 100 books - it's all about you!


With all of this said, writers, PLEASE, think about how you and your publisher are viewed, not only by those that purchase your book but also by those that don't. As you know, first impressions are everything, make yours a good one.








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